Trends & Discovery
The Trends page helps you spot what's blowing up in your niche before everyone else catches on. It tracks trending hashtags and sounds across platforms, filtered to the content pillars you picked during setup.
Trending hashtags
The Hashtags tab shows you hashtags that are gaining momentum in your niche. For each hashtag, you'll see:
- Views per post — how many views a typical post with this hashtag gets
- 7-day growth — how much the hashtag has grown in the last week (as a percentage)
- Posts in the last 7 days — how many people are using it
- Daily views — the current momentum
Sorting options
You can sort hashtags in different ways depending on what you're looking for:
- Views per post — find hashtags where posts get the most visibility
- % Increase (7 day) — find hashtags that are growing fastest right now
- Posts (7 day) — see which hashtags are being used the most
- Latest daily views — see what has the most momentum today
Tip
Trending sounds
The Sounds tab shows you audio tracks that are trending on TikTok. For each sound, you'll see:
- The song or sound name and artist
- Its current rank
- Whether it's moving up or down
- How many posts are using it
You can sort by current rank or by rank change (velocity) to find sounds that are climbing fast.
How trends are filtered
At the top of the Trends page, you'll see a note that says something like: "Based on your content: fitness, nutrition, wellness." This means the trends are filtered to match the content pillars you selected during setup.
You can update your content pillars anytime in your account settings to change what trends you see.
Using trends in your content
When you find a trending hashtag or sound that fits your content:
- Tap the hashtag to see posts that are using it — this gives you inspiration for how others are incorporating the trend
- Head to the Chat and ask the AI to "give me content ideas around" that trend
- Add the hashtag to your next post when you publish
- Use the trending sound when recording your video
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